week 9 – a culture of sharing

Today’s Agenda

• User-generated content: why, what and how?
• Technologies: wikis, delicious, Diigo

Lecture/Discussion

• What is UGC?
  * 82 million – Feb 2009, eMarketer
  * “Customer-Made”
  * Versus “engineered content“
• The Internet Is Unstoppable – Matt Stringer
• Blog comments
• Wikipedia
• Amazon – commercial
• Google Maps
• Issues
• Supplement: I, Cringley: Pictures In Our Heads

Discussion Leaders:
Alisa – Facebook Advertising

Bryan – Hulu

Ivan – Augmented Reality

Kathleen – Stumble Upon

Natalie – Yammer

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Posted by Kathy E. Gill (@kegill) on 23 November 2009

https://com495.wordpress.com/2009/11/23/week-9-%e2%80%93-a-culture-of-sharing/